Google’s new penalties for non mobile-friendly websites: everything you need to know
On the 21st of April 2015, Google will use new algorithms to rank Internet pages including new parameters that take into account the increasing of the use of mobile devices. Some companies are concerned about a possible demotion of their website on the search engine, and rightly so. This new development could have detrimental consequences for websites that are poorly optimised for mobile. In this article, I’ll give you a brief background on the development followed by 5 things you must know about Google’s April 21st Deadline.